For the sake of clear and accurate communication, Blueage does not conduct official business via phone calls, text messages, or messaging apps. All important matters must be handled through email.
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Blueage empowers clients, developers, and partners to gain a competitive edge by leveraging our skilled teams and advanced technology platforms. We deliver comprehensive all-in-one solutions from branding and marketing to sales, driving business success through innovation and integration.
— Michel Pastoureau, Blue: The History of a Color
We work closely with our clients to launch products and services, develop brand strategies, create innovative websites, build e-commerce platforms, and execute comprehensive marketing plans. By integrating technologies such as retail tech and artificial intelligence, we help expand our clients’ offerings into global online and offline markets.
Blending Technology, Culture, and Design
Blueage began with a bold vision and sharp insight into the structural issues within Korea’s entertainment industry. By speaking out and pushing for solutions, the company earned overwhelming support and encouragement from Hallyu fans around the world.
Its roots trace back to November 11, 2011, with the founding of Enterpost, a media and entertainment content agency. Under the leadership of founder and chairman Hyuncheong Kim, Blueage established its headquarters in Seoul’s Gangnam district in 2012 and began its journey as a storytelling-based creative planning company.
In its early years, Blueage launched storytelling projects aimed at empowering rural communities and local governments in Korea. It also organized successful MICE events related to architecture and beauty industries, earning industry recognition for its originality and execution capabilities. These early successes laid the foundation for Blueage’s identity and sharpened its vision.
As Blueage grew, so did the need to develop and maintain more sophisticated content and services. This realization marked a turning point — the beginning of our transformation into a global brand strategy group. With integrated expertise in design, web development, video, and visual arts, Blueage expanded into multi-faceted businesses through a network of affiliated companies.
Throughout this journey, Blueage has built a powerful organizational structure and advanced technology platforms, positioning itself as an innovative company that responds agilely to the changing global market.
Today, Blueage develops a wide range of products and services backed by its branding and marketing capabilities, advanced tech platforms, and global human resources. Through both online and offline channels worldwide, we bring value to markets everywhere.
Now a global enterprise, Blueage operates across brand strategy, content creation, marketing, design, IT, video production, and entertainment — and proudly houses an AI research lab, reinforcing our commitment to future-forward innovation.
Blueage focuses its technology and resources on pioneering new markets through innovative brand development, enhanced customer experience, and strategic marketing capabilities.
Headquartered in Korea, Blueage operates through business units in 13 countries worldwide. Our operations are structured across distinct labels: branding, marketing, product planning & merchandising, design & video creative, web development, and AI technology.
Each label functions as an independent affiliate, while Blueage serves as the central hub — connecting, supporting, and scaling the entire business ecosystem.
From small farms in rural towns like Pyeongchang and Yeosan, to leading domestic and international enterprises across Suwon, Seoul, Thailand, and Vietnam, Blueage has built the fastest, most efficient, and sustainable models to meet diverse client needs.
At the core of Blueage are brand managers, marketers, content planners, writers, designers, and developers. These professionals collaborate across specialized domains including publishing, design, web, video, VR/AR/holograms, and AI-based technology — all working together under one roof to deliver integrated, end-to-end business solutions.
Our approach is never conventional — and has no boundaries. Blueage brings fresh perspectives, shares valuable insights without hesitation, and delivers meaningful results. We believe in doing things differently, with purpose — and always with our clients in mind.
Must Fintech is rapidly emerging as the leading company in Korea for online investment-linked finance (P2P lending) solutions — not only in quantity but in quality. We pursue transformation, not just innovation. We value timing over luck and enjoy proving ideas through technology, not speculation. We are Must Fintech — the company that turns imagination into reality through technology.
At Blueage, we are dedicated to strengthening the foundation of online distribution through innovative brand development, enhanced customer experience, and powerful marketing capabilities. Our focus is on entering new markets with confidence and agility.
With a vision of “adding uniqueness (+), sharing joy (÷), and multiplying through collaboration (×),” Muffin is building a global business ecosystem through K-brand strategies, connecting with customers around the world. Muffin is a company that bridges manufacturers and customers through high-quality product development and a stable sales system. We invite you to grow alongside Muffin — a brand-driven company on the rise.
MOAI SYSTEM is an AI insight research institute established by Blueage to explore and launch digital marketing services that leverage cutting-edge technologies such as visual content powered by AI and projection mapping. Our mission is to redefine the future of digital media.
Since its founding, Blueage has consistently invested in content and developed solutions to create and deploy content quickly and reliably. Our drive to maintain and optimize these systems has earned us the image of a platform company. At our core, Blueage is a company that builds content on a strong, stable platform.
Blueage is fun — not boring or stiff. The CEO communicates openly, and the company culture is relaxed and free. There’s no pressure or unnecessary hierarchy, which I love. But for those used to top-down instruction, it might take some adjustment. What I enjoy most is the diversity of projects — there’s never a dull moment.
For professionals in our field, Blueage is a highly attractive company. As someone who had been working in spatial design, I was deeply drawn to Blueage’s vision of integrating space, culture, and design.Their regional focus and interdisciplinary approach reshaped my career path and opened new opportunities that align with both my passion and expertise.
We don’t rely on direct advertising or sales. Nearly all of our clients come to us through referrals and word of mouth. This allows us to focus on delivering meaningful results with conviction — without compromising on values.
Approximately 70% of our team operates in a remote-friendly, hybrid model.
Mothers returning to the workforce, professionals living in rural areas, and even team members based abroad collaborate seamlessly across time zones.
We leverage online tools and metaverse platforms for efficient project collaboration, and offer 24/7 support via our official KakaoTalk channel.
To ensure clarity and consistency, we do not conduct project-related communication via voice calls.
All official exchanges — except brief consultations or meetings — must take place via email or our KakaoTalk channel.
Blueage is supported by a network of independent yet deeply integrated affiliate companies and partners.
Each project is led by a project manager (PM) and executed by a tailored team of planners, brand developers, marketers, designers, and engineers.
This flexible, cross-functional model allows us to provide full-service consulting and execution — from product development to global market expansion.
Blueage was the first company in Korea to be recognized for integrating storytelling into branding, marketing, and design.
We pioneered the use of storytelling in rural development projects, corporate identity, and campaign design — gaining practical experience and market success long before the trend caught on.
Today, we continue leading the way in blending story-driven value with immersive experiences.
Many are surprised — even puzzled — to learn that Blueage was behind Korea’s very first homegrown superhero project, or that we publish the bestselling travel magazine The Bom and the global Hallyu magazine Burning, while also operating various online media platforms and art-related content hubs.
This misunderstanding often stems from seeing Blueage as merely an IT or design company.
At Blueage, our mission is to envision, create, and continuously expand content and services.
To brand and market our offerings more effectively — and to produce, maintain, and scale them with greater speed and precision — we focus not only on design, video, and web development, but also on advancing AI-powered technologies.
We break away from convention, driven by new ideas and bold creativity.
Blueage stands at the center of content and service innovation — a company that transcends boundaries, redefines categories, and leads convergence across industries.
Partnering with Blueage means greater efficiency and less unnecessary cost.
Diversify your revenue model and create synergy across your business structure with Blueage.
Execute your project with consistency and speed — all in one place, with seasoned experts
In today’s complex market and business landscape, Blueage offers solutions that resolve our clients’ toughest challenges. As industries shift and decision-making becomes more demanding, business owners face countless choices. Blueage thinks deeply on their behalf — and delivers the most strategic answers. Focus on what you do best. Let Blueage take care of the rest.
Each project is handled by a dedicated team composed of brand managers, marketers, designers, and producers — carefully assembled based on the project’s needs. This team works collaboratively to provide comprehensive support and tailor-made solutions. Our approach goes beyond consulting — we deliver executional excellence to drive brand growth and strategy.
Blueage operates a flexible hybrid work system to maximize productivity and creativity. Freed from the limits of physical space, our teams collaborate efficiently using the most suitable working formats for each project — achieving smart, agile outcomes aligned with the times.
Blueage is a brand that grows without advertising or aggressive sales. Our clients come to us through trust — built on real results and word-of-mouth recommendations. This allows us to focus on substance over hype, maintaining integrity in every project and building long-term brand credibility.
To collaborate seamlessly with global teams, Blueage utilizes advanced, cloud-based tools for project management, real-time communication, and data sharing. This enables smooth coordination across time zones and geographies — ensuring consistent quality and fast, reliable execution for every project.