Blueage Group Vision 2030
Bluezone: A Convergent Space of Technology, Culture, and Design
Blueage is establishing Bluezones — future-oriented hybrid spaces where technology, culture, and design converge — in key domestic and international hubs. These zones represent the culmination of Blueage’s expertise and innovation, offering immersive experiences that blend analog sensibilities with AI-powered media art. Bluezones are places where trends across various industries are explored, new insights are shared, and cultural experiences are created.
They go beyond simply offering retail or exhibition space: Bluezones are designed to inspire creativity, foster community, and redefine consumer engagement. For creators, they offer a space for artistic expression. For producers, a direct-to-consumer platform. For visitors, a cultural playground — with art centers, academies, studios, retail shops, and experiential zones that delight the senses.
Bluezone is a signature Blueage initiative that connects people with products, services, and technology. It is not just a place to consume, but a living, evolving platform where K-culture and advanced technology are integrated. Brands, creators, and consumers grow together in a shared ecosystem — offering a new kind of cultural experience that bridges local communities and the global stage.
Key Features of Bluezone:
• AI-powered media art & interactive experiences → Featuring Korean cultural motifs (Hangeul, Hansik, Hanbang, Hanji, traditional soundscapes, etc.)
• K-culture convergence zones for food, beauty, wellness, and education → Providing unique, differentiated experiences through harmony between tradition and modernity
• Nature meets technology in an urban oasis → Utilizing media facades, projection mapping, and hologram technologies
